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Alexandra Dwyer

Alexandra Dwyer

Marketing Leader | Marketing Programs | Demand Generation

San Francisco Bay Area

I’m an experienced marketing leader specializing in integrated marketing programs for tech companies. I’m well versed in demand generation, marketing operations, customer marketing, partner marketing, social media and event marketing.

I speak fluent geek and love analyzing marketing metrics- understanding means fewer missteps and missteps cost a fortune...

I love creating order in the face of chaos and thrive in start-up environments where wearing many hats and rolling up my sleeves is required!

My enjoyment of learning anything and everything has given me a unique ability to manage cross-functional projects and break down barriers to increase output including:

• Implementing processes to benchmark and track marketing and sales activities

• Increasing lead generation from outbound marketing programs by 90%

• Generating $6M in sales pipeline from event and partner programs




Experience:

  • Director of Marketing (Replicon)
  • Sales Operations Coordinator (Host Analytics)
  • Marketing Programs Manager (Replicon)
  • Director of Marketing Programs (Deputy)
  • Marketing Lead (OpsPanda)
  • Customer Marketing Programs Manager (Host Analytics, Inc.)
  • Sr. Manager Demand Generation (SurveyMonkey)

Skills:

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