Improver

Alexis Sitaropoulos

Marketing, Growth and Product | Marketing Director at Afterpay

Sydney, New South Wales

A senior executive with 15+ years of experience spanning marketing, product, strategy and technology. A strategic thinker with strong problem-solving skills gained in both high growth, startup environments, as well as organizations at scale. Quantitative by nature, digital DNA, building brands and scaling products that consumers love.

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Experience:

• Head of Marketing (Miva, Inc.)
• Head of Marketing and Growth (Magpie)
• Advisor (Magpie)
• Global Director - Digital (Contiki Marketing Lab)
• VP, Marketing (Contiki Holidays)
• Marketing Director, B2B (Afterpay)
• CMO, Head of Growth (Contiki Holidays)

Skills:

• Management
• Growth Hacking
• Mobile Marketing
• Search Advertising
• Social Media
• Marketing Operations
• SEO
• Leadership
• Content Strategy
• Advertising
• Google Adwords
• Growth Marketing
• Marketing Strategy
• Product Development
• Google Analytics
• User Experience (UX)
• Operations
• CXO
• User Experience Design (UED)
• Analytics
• Lead Generation
• Email Marketing
• Online Marketing
• Strategy
• Customer Acquisition
• Web Analytics
• E-commerce
• Marketing
• Business Strategy
• Brand Development
• Online Advertising
• Product Strategy
• Cross-functional Team Leadership
• Digital Strategy
• Strategic Planning
• Product Marketing
• Digital Marketing
• PPC
• Affiliate Marketing
• SEM