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Ani Petrova

Ani Petrova

Founder at The Fintech Marketing Hub | Fintech Marketing Specialist | Remote Freelance Marketing Consultant

Zurich, Zurich

I’m an experienced finance marketer with a great passion for all things tech.

I started my career with a fast-growing UK regtech start-up, then moved to one of the leading fintech brokerages in Europe and eventually ended up managing the UK retail marketing channels for a global investment management house with EUR 500 billion in AUM.

In the meantime, I also started a family and became a mum of a baby girl. Towards the end of my maternity leave, I was at a crossroad between pursuing my corporate career and taking a break to spend more time with my daughter. And that’s when I decided to pursue my own business.

Thus, I founded AP Marketing Solutions - a remote boutique marketing consultancy for fintech start-ups and SMEs.

In July 2020, after struggling to find and keep track of all the latest fintech marketing news and trends, I also created The Fintech Marketing Hub - the first online community platform exclusively dedicated to the world of fintech marketing.

We're currently looking for contributors for the Hub, so if you are a fintech marketing expert and have an exciting story to share with the community, please get in touch.


  • Founder, Editor & Author (The Fintech Marketing Hub)
  • Marketing Coordinator (Arkk Solutions)
  • Remote Freelance Marketing Consultant (AP Marketing Solutions)
  • Marketing Coordinator, Associate (Saxo Capital Markets UK)
  • Retail Marketing Manager UK (Allianz Global Investors)
  • Account Manager (Arkk Solutions)


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