Improver

Charlie Merritt

President, CEO, Chairman of Strategic Design Corp., Strategy, Research, Design, Marketing, Innovation, Industrial Design

New York City Metropolitan Area

INNOVATION: Accomplished business leader, created STRATEGIC DESIGN® Innovation Process Intellectual Property. Sterling reputation for integrity and exceptional communication/presentation skills, empowered brands to prosper. Delivered impeccable service marketing brands with determined drive, that ensured expansion via analytics.

RELEVANT EXPERIENCE: Built C-Suite level relationships while being a trusted advisor and partner with clientele to predict the future. Drove future strategy and trends foresight to deliver actionable insights for compelling thought leadership. Created innovative, strategic, and transformational ideas to help businesses increase global brand demand.

STRENGTHS: Proven record of success building Fortune 500 Brands via integrated strategy, research, design, marketing, and innovation.

STRATEGY, RESEARCH: Achieved profitable results for brands based on custom, strategic market research and insights.

DESIGN: Ensured brands' success in global marketplace with creative, innovative, strategic design® solutions.

MARKETING: Collaborated and built global brands, created compelling, digital marketing content strategies.

INNOVATION: Invented proprietary Intellectual Property (IP) for global brands via strategic innovation process.

PROFITS: Delivered Strategic Design® Innovation for Competitive Advantage, and Leadership Brand Success! Increased brand revenue, increased brand market share, increased brand profits, and stockholder equity.

FORTUNE 500 BRAND EXPERIENCE:

LEADERSHIP EXPERIENCE: Excellent manager & confident team leader, utilized motivation & personal perseverance.

EDUCATION: SYRACUSE UNIVERSITY, Syracuse, NY. Bachelor's Degree, Industrial Design & Marketing. Fifth-Year Honors Thesis, Research & Design Collaborative, General Motors, GMC Commercial Vehicles.

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Experience:

• President, Chief Executive Officer, Chairman (Strategic Design Corporation)
• Vice President (Group 4)
• Vice President Strategic Services (MNA Creative)
• President, Chief Executive Officer (Strategic Design Corporation)
• President (Strategic Design Corporation)
• Director (HLB, LLC.)
• Vice President Strategic Services (SFA Marketing)

Skills:

• Product Management
• Marketing Communications
• Product Innovation
• Contract Negotiation
• Account Management
• Marketing Strategy
• Digital Marketing
• Product Marketing
• Industrial Design
• Trade Shows
• Strategic Planning
• SEO
• Graphic Design
• Advertising
• Product Development
• Integrated Marketing
• Marketing Management
• Brand Development
• Creative Direction
• Market Research
• Team Building
• Strategy
• Product Naming
• Promotions
• B2B
• Business Strategy
• Program Management
• Packaging
• Corporate Identity
• Social Media Marketing
• New Business Development
• Consumer Products
• Direct Marketing
• Corporate Branding
• Creative Problem Solving
• Email Marketing
• CRM
• Product Design
• Online Advertising
• Brand Architecture
• Customer Service
• Web Design
• Start-ups
• Merchandising
• Retail
• Brand Management
• Social Media
• Project Planning
• Copywriting
• Competitive Analysis