
Sharon Pendana
Founder, THE TROVE, Author, Secret Washington D.C. @ New York City Metropolitan Area
Agile PM | Author | Speaker | Mobile Software | Geo Data | AI
New York, New York
Creative, agile project management, mobile software product lifecycle management from inception to delivery
Biz Dev for AI & Machine Learning powered mobile location analytics, real world graph, Geo-Identity APIs, visit level identity (list of brands and places visited) tied to MAID (idfa/aaid) mapping and segmentation platforms in the cloud. Creating POI engine & developing a private marketplace for geo audiences. Conceptualization + pitching early pre-released concepts to enterprise, digital & U.S. Govt customers. Contract negotiation. Meeting with investors, raising funds for upcoming round.
IAB Europe member. IAB tech lab committee member for GDPR, mobile data and blockchain.
Demonstrated success in user retention, growth of impressions, lockers, conversion & marketshare for both startups and Fortune 500 companies...harvesting and engaging smart, avid consumers with contextual data. Helped design and standup a nascent geo segment marketplace for brand visits and behaviors.
I find myself genuinely enjoying the edge that my creative foundation gives me in this space. I have a proven record for conceptualizing and developing products and closing partnership agreements on aggressive timelines while driving the expansion of service and product marketshare.
Founder, THE TROVE, Author, Secret Washington D.C. @ New York City Metropolitan Area
Ingosstrakh Insurance Company @ Russian Federation
Vice President at Francisco Partners @ San Francisco, California