Improver

Elizabeth Bordonaro

Email & SMS | Lifecycle Enthusiast | eCommerce | Digital Innovator

Cincinnati Metropolitan Area

I’m no stranger to the world of eCommerce.

Site administration, SEO, paid search, affiliates, online marketplaces, social, remarketing? I’ve done it all.

But email and SMS? They are my PASSION!

In fact, my coworker says I SPARKLE when I talk strategy and execution, and everything in between.

It’s where all the fun’s at. Seriously. Don’t try to convince me otherwise.

Campaign creation, content development, deliverability, flow mapping, personalization, automation, identifying target audiences, API-driven and advanced segmentation, engagement strategies, A/B testing, growing lists and minimizing unsubscribes, assessing performance... I've got chills just thinking about it!

One thing: if I ever DO NOT break out in a cold sweat and get butterflies in my tummy when it’s time to hit send, just put me out of my misery… please.

Want to chat? Send me an invite to connect!

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Experience:

• eCommerce Associate Content Manager (Totes Isotoner)
• Email Marketing Manager (Better Choice Company)
• Ecommerce Manager (DNA Diagnostics Center)
• Consumer Affairs Representative (Totes Isotoner)
• Ecommerce Manager (LEM Products)
• Director of eCommerce (Alpine Valley Water and Coffee)

Skills: