Creative management, Content monetization @ Israel
Monetization Director at UBISOFT IVORY TOWER
In Game industry since 2005 (MMOs, Mobile apps, Social games). Experienced at virtual goods sales, in-game sales and marketing, data mining and analysis. Design and implementation of promotional events, marketing activities, retention activities, loyalty programs
Design of monetization systems and policies, economic in-game balance, conversion events.
Specialties: Game Design, Marketing, Business Models, Internet, Wireless, MMOs, Game Analytics, Virtual Economies
Markets: Russia, US, Western Europe, China, Korea.
Languages: Russian, Fluent in English.