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Jan Kruise

Jan Kruise

SVP Europe at FrieslandCampina


I am a performance-focused and highly driven Managing Director with 25+ years international FMCG experience in three multinational companies. I have full P&L responsibility since 15 years, and lived in 5 different countries. By means of creating and delivering commercial strategies with several fantastic teams, we have delivered sustainable growth in various circumstances and complex situations, whilst implementing necessary interventions to ensure delivery. I have been acknowledged for leadership skills that enable me to create clear focus, trust and enthusiasm within teams. Dutch is my native language and I speak English (fluent), German (good) and several other languages at basic level.


  • Director Business Unit North Europe (Lavazza)
  • Managing Director United Kingdom and Ireland (The Kraft Heinz Company)
  • Managing Director Germany, Austria, Switzerland (FrieslandCampina)
  • SVP Europe (FrieslandCampina)
  • Managing Director Central & North & East Europe (The Kraft Heinz Company)
  • General Manager Nordics (H.J. Heinz)
  • Business Unit Manager (H.J.Heinz)


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