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Jessika Rousseau-Francis

Jessika Rousseau-Francis

Director, Finance & Procurement at Epitaph Group Inc.


A motivated change agent with strong system and data management skills who has the technical aptitude to adopt new tools. With a can-do outlook, emphasis on developing technology solutions to drive efficiency is the main priority. Focus on streamlining and automating overall business process solutions enabled by technology, data & business intelligence solutions, training & support of financial operations, media planning & buying systems.

Passionate budget manager with expertise in the advertising/media industry and finance management, with experience in accounting & HR/Payroll as well as operation and process management.

Key Competencies:
-Own systems implementations, process definition, and user training
-Manage and maintain media and accounting system software & data management
-Strong technical system and data management skills
-Customer Success
-Budget and Reconciliation
-Vendor Management
-Accounts Payable & Receivable
-Bilingual (English and French)

-QuickBooks, Advantage Software, Ceridian, SunLife, Workday, Concur

-Salesforce (Akritiv), ERP (Oracle iSupplier, BST), Media Planning & Buying software (Media Ocean, MediaTools, EAS/Adtraq)

Key Achievements:
-Digital Transformation: Autonomously stood up a financial management system in six months, building out roadmap, process and training. System consolidated all finance functions from plan to invoice, increasing team efficiency by 30%
-Executed marketing strategy spend upwards of $30 + million
-Led the onboarding of one of the largest telecommunication players in Canada
-Created automated finance budget and forecast reports increasing reporting delivery timing
-Orchestrated and Authorized a high volume of client invoices a month


  • Senior Budget Project Manager (Omnicom Media Group)
  • Bilingual Online Site Manager (Olive Media)
  • Account Manager (iProspect Canada)
  • Project Controls Specialist (T2 Utility Engineers)
  • Digital Media Operations Manager (iProspect)
  • Director, Finance & Procurement (Epitaph Group Inc.)


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