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Jo Rogel

Jo Rogel

Digital Marketing Strategist

Greater Seattle Area

I thrive on seeing the bigger picture and developing integrated strategies to build success. I believe in being a good human being and leading with empathy; and enjoy collaborating in teams with passionate and diverse individuals driven to achieve an organization's goals.

I've managed digital marketing and advertising programs for businesses across diverse industries; including Nuun Hydration, Organic Valley, Udi's Gluten Free, Vail Resorts, Gaiam, Evol Foods, Madhava Natural Sweeteners and Stio.

In my spare time I love to get out on hikes and climb, ride bikes with my family, take photos with my digital and film cameras, listen to records, and ride dual sport motorcycles. I admire 20th century modern architecture and design; and I enjoy restoring and reupholstering furniture. I'm also a fluent Spanish speaker and writer.

• Research and strategy (digital marketing strategy, analysis and reporting, competitive research, audience research)
• People management (managing analysts, project managers, designers, developers, strategists and specialists)
• Project management (websites and applications)
• Digital advertising (display, search, social and retargeting)
• Search marketing (content marketing, keyword research, organic search optimization, website consolidations and migrations)
• Social media marketing (assessments, audits, integrations and social media strategy)
• Email marketing (account setup, campaign setup and list maintenance)
• Consulting and training

• Art and Illustration
• Agriculture / Food Production
• Cloud Hosting / Cloud Software
• Cycling
• Fitness / Yoga / Pilates
• Green Living
• Organic Food
• Humanitarian Aid / NGOs
• Lifestyle Media
• Outdoor Clothing & Gear
• Renewable Energy
• Snow Sports (Skiing & Snowboarding)
• Wellness / Healthy Eating
• Travel


  • Digital Marketing Manager (Symetra)
  • Senior Digital Marketing Manager (Nuun Hydration)
  • Digital Marketing Consultant / Speaker / Trainer (Consultation)
  • Digital Marketing Strategist (JR Digital Strategy)
  • Digital Marketing Manager (Organic Valley)


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