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Jo Snowden

Jo Snowden

Digital Marketing Specialist | Enabling NZ SMEs to Succeed & Grow through Digital Channels

New Zealand

If I had to describe myself with one word it would be 'curious'.

As a digital marketer being curious is integral to what I do. Every day the digital channels I work in are changing and evolving which requires me to stay in the loop, learn and grow alongside them. This desire for knowledge makes me good at my job, I study all this so my clients don’t have to.

Curiosity is also what led me to this industry. I originally trained and worked as a graphic designer specialising in print media but over the years I wanted to expand my career. I started looking at various industries to see where my current talents would be a good fit but also an area I felt passionate about.

Eventually I settled on studying for a Diploma in Communication from Massey University which had papers covering Marketing, Public Relations & Communication. Not only could I study online while still working full-time it really gave me the basis to feel confident moving into a new career.

So, here I am, a few years into my marketing career and loving it. Working with New Zealand SMEs to help grow their businesses through digital channels is something I’m passionate about and combining my creativity with analysis to achieve results for my clients truly makes me happy.

And I promise, I’m going to stay curious.


  • Visual Director (Mint Digital Marketing Limited)
  • Production/Social Digital Manager (Tremains Real Estate)
  • Marketing Administrator (Harcourts Tauranga)
  • Freelance Designer (Concupio)
  • Marketing Consultant (Metro Marketing NZ)


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