Improver

Kaitlin Moore

Sponsorship & Integrated Marketing Leader at PwC Australia

Greater Sydney Area

I’m a brand, marketing, and communications professional currently leading PwC Australia’s Sponsorship & Integrated Marketing team.

For the last 13 years, I’ve worked for PwC in Canada and now Australia and have held roles across brand management, digital and social media marketing, relationship marketing, strategic partnerships, and integrated marketing.

I lead a team of highly talented marketing professionals who deliver PwC’s strategic marketing campaigns and it's also my role to manage the firm’s largest and most complex market facing campaigns and firmwide sponsorships including internal governance.

Areas of expertise:
- Developing strategic integrated marketing plans and delivering on activity aligned to business objectives
- Leading collaborative teams on complex projects across multiple areas of an organisation
- Setting up processes to drive marketing transformation and simplification
- Stakeholder engagement and building relationships

When not at work, I'm either co-creating a passion project: building a luxury holiday retreat in the beautiful Snowy Mountains, NSW, exploring the outdoors back in Vancouver, or ocean swimming in Sydney.

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Experience:

• National Strategic Partnerships Lead (PwC Australia)
• Marketing Coordinator, BC Region (PwC Canada)
• Senior Marketing Advisor - Brand & Digital (PwC Australia)
• Sponsorship & Integrated Marketing Team Leader (PwC Australia)
• Consumer Marketing (Absolute Software)
• Marketing Assistant (Grant Thornton LLP)
• Marketing Manager - Relationship Programs (PwC Australia)

Skills: