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Kelvin Bradnam. GAICD

Kelvin Bradnam. GAICD

Strategy Director at Mars

Melbourne, Victoria

An experienced general manager & commercial/ sales leader passionate about growing businesses & people with a focus on strategic category, customer and commercial planning & execution.

A proactive, collaborative and highly versatile leader with a strong record of success in competitive markets across multiple channels & categories.

Core competencies in strategic & commercial planning, stakeholder management, full P&L accountability, customer partnering, category management & sales & operations planning to align & deliver ambitious and sustainable short and long-term objectives.

An innovative and results-orientated professional, with strong interpersonal and communication skills and a proven ability to initiate, influence and develop relationships with all stakeholders.

Strong experience across FMCG (large & smaller businesses) within B2C, B2B, ASX listed, Co-operative & private equity business models.

Leading large teams to commercial success my philosophy is to motivate and empower teams to discover multiple pathways with high levels of engagement, capability and ambition.


  • Managing Director - Australia & New Zealand. (Ocean Spray Cranberries)
  • General Manager - Sales, Category, Revenue Mgt & Customer Marketing ANZ - Bega Foods (Bega Cheese Limited)
  • Commercial Director (ChemClean (
  • Strategy Director (Mars)
  • Director (Consulting) (Consulting/ Contracting)


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