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Kenton Elliot

Kenton Elliot

Director; Chief Digital & Customer Officer; CMO at Private

Sandringham, Victoria

A global marketing executive with over twenty years’ experience growing some of the most loved global brands across Retail, FMCG, consumer goods and services. I am passionate about making a difference in our generation and leading teams to focus on the customer to deliver outstanding business performance through creative excellence, category management, data analytics and customer insight.

My current role is an Executive Leadership Team member accountable to develop and lead the overall brand and customer strategy, including customer insights, data and analytics, creative design, communications, digital channels (social, SEM, SEO), loyalty, packaging, customer support centre and single view of the customer experience at Target, ensuring full alignment across the business to drive sales and transactions growth both online (ecommerce) and in store.

Melbourne, Australia


  • Global Marketing Manager, GTME (Diageo)
  • Marketing Director (Target Australia)
  • General Manager, Marketing and Communications (A1GP World Cup of Motorsport)
  • Director; Chief Digital & Customer Officer; CMO (Private)
  • Brands Initiatives Manager - Australia/NZ (Nike)
  • Global Strategy & Innovation Director Johnnie Walker (Diageo)


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