Improver

Laura Essey

Head of Partnerships – Google Marketing Platforms

New York City Metropolitan Area

Experienced sales leader with over 15 years of expertise in ad tech and marketing tech. Proven track record of leading top-performing sales teams and building longstanding relationships across the agency and partner ecosystem. Utilizes consultative and solutions-based selling strategies to execute hundreds of agreements with leading agencies. Continually recognized as a top sales producer and key driver in sourcing, developing, and managing top talent.

AREAS OF EXPERTISE: Global Sales Strategy • Ad Tech / Marketing Tech • Consultative / Solutions-Based Selling • Relationship Building • Strategic Account Management • Deal Negotiation & Closing • Strategic Partnerships • Revenue Reporting • Team Leadership • Coaching & Mentoring Talent

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Experience:

• Senior Media Planner (Initiative Media )
• Senior Media Planner (Deutsch)
• Digital Analyst (Beyond Interactive)
• Team Lead, DoubleClick Platform Sales (Google)
• Account Director / Sales Consultant (Google)
• Head of Industry, Google Marketing Platforms (Dentsu Aegis Network / Havas) (Google)
• Head of Industry, Google Marketing Platforms (Large Agency & Alliance Partners Sales) (Google)
• Senior Account Manager – MSN Ad Sales (MSN - Microsoft)
• Senior Account Manager – DoubleClick (Google)

Skills: