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Lauren Nisbet

Lauren Nisbet

Brand Strategy & Product Marketing Professional

Toronto, Ontario

Results-driven marketing and communications professional with experience developing and executing innovative brand strategy, consulting on high-impact campaigns and managing dynamic digital platforms.

What I bring:
✓ 8+ years of experience shaping Multi-Channel Communication Strategy
✓ 5+ years of experience in Digital Advertising Strategy
✓ 3+ years of experience in Product Marketing and Brand Strategy
✓ 3+ years of experience leading and influencing Cross-Functional Teams
✓ Graduate of Media Studies & Corporate Communications at Western University and Seneca College
✓ Avid reader with many book recommendations!

What I'm looking for:
✓ Collaborative work environment with opportunities to learn and grow as part of a team
✓ Opportunities to apply skills in creative communications and omni-channel marketing strategy to positively impact sales results and drive consumer awareness
✓ Opportunities to innovate, explore new ideas, and connect with creative partners.

Core Competencies: Brand Strategy, Project Management, Retail Marketing, Data Analytics, Key Stakeholder Communications, Creative Problem-Solving, Organization & Goal-Setting, Forecasting & Sales Analysis, New Product Development


Experience:

  • Pro Shop Manager (Westview Golf Course)
  • Communications & Research Coordinator (RGD - Association of Registered Graphic Designers)
  • Assistant Manager - Product Marketing & Brand Strategy | Retail & Digital (Harlequin)
  • Digital Marketing Coordinator (Penguin Random House Canada)
  • Product Marketing Manager (MLSE (Maple Leaf Sports & Entertainment Partnership))
  • Marketing Coordinator (Harlequin)

Skills:

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