Improver

Lisa Kudrenski

Director, Product + Marketing at WAXON Laser + Waxbar

Toronto, Ontario

An innovative, dynamic and collaborative creative marketing professional with over a decade of progressive retail operations experience and a proven track record of:

• Enhancing and evolving brands through innovative marketing strategy

• Client side creative studio leadership: creative direction, project and production management, and inspiring beautiful storytelling

• Delivering engaging seasonal photography campaigns from concept to activation

• Developing and implementing eCommerce growth tactics & customer acquisition strategies

• Growing the digital footprint & marketshare within the Canadian Retail landscape

• Building and strengthening internal & external partnerships in order to achieve business goals

• Developing integrated product launch strategies

• Compliments business acumen with a passion for corporate social responsibility initiatives, and brings a strong record of experience in driving fundraising efforts, empowering and engaging teams, and cultivating relationships to build rapport.

* Specialties*
Marketing Strategy, Retail Operations, Partnership Development, Marketing Communication, Creative Direction, Project Management, Client Care, Traditional & Digital Marketing, Strategic Planning, Brand Development, Vendor Relations, Corporate Social Responsibility & POS Fundraising Programs.

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Experience:

• Director: Marketing & Creative (Northern Reflections)
• Sr. Manager: Marketing | Creative | Corporate Partnerships (Northern Reflections)
• Director, Product + Marketing (WAXON Laser + Waxbar)
• Graphic Designer (Waldon & Assoicates)
• Art Director | Manager Creative Services (Northern Reflections)

Skills: