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Maneesh Gupta

Maneesh Gupta

CRM & Digital Marketing Automation - Strategy/Implementation (Salesforce, Marketing Cloud, Pardot, Veeva, Integrations)

Zionsville, Indiana

I strongly believe that customer experience is where it all culminates.

Passionate runner, writer and learner. Certified Salesforce, Marketing Automation and Veeva consultant

Multi-domain experience - Pharma, Recruiting, Fitness, Real Estate, Hospitality & Manufacturing. Thoroughly conversant with Pharma sales & marketing functions

Extensive experience in working on large global engagements (85+ countries) involving diverse teams spanning across geographies and time zones

Have successfully led multiple ground-up implementations of Sales Cloud, Service Cloud, Veeva CRM, Veeva Vault, Marketing Cloud, Data warehouses and BI/ reporting systems

Got excellent blend of business and technology with extreme focus on end customer experience

Extensive exposure to analyzing business processes, spotting pain areas & automation opportunities, leading discovery workshops, performing tools/technology evaluation and proposing solution options

Delivered significant operational efficiency for global sales force with enterprise-wide sales operations analytics standardization by implementing a global MDM, data warehouse and reporting infrastructure

Designed and implemented omni-channel, real-time integrated Global Consent & Preferences system to deliver consistent uniform experience for healthcare professionals across touchpoints

Delivered 35% uptick on customer engagement KPIs by orchestrating cross-channel digital marketing automation to deliver highly personalized customer engagement journeys and campaigns

Designed and implemented highly customized solutions for Meeting management, Call Center, Entitlement management, Patient Enrollment and Treatment, Property management, Timesheet management, Job recruitments and many more on

Very high proficiency on integration projects with cloud and on-premise applications (real time and batch) using APIs (SOAP, REST), middlewares and other methodologies

Designed and implemented complex data warehouses and data marts to enable data analytics


  • Consultant - CRM & Marketing Automation (Eli Lilly and Company)
  • Informatica/ETL Lead (Infosys)
  • ETL Lead (IBM)


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