Ken Martin, CFA
Managing Director, Internet & Software Investment Banking @ San Francisco, California
VP of Marketing at Cybraics, Inc
Austin, Texas Metropolitan Area
I am a proven marketing leader, brand-builder, and storyteller who delivers repeated and consistent demand generation and thought leadership success for enterprise SaaS, cloud, and on-premises companies. I create award-winning multi-channel campaigns that utilize persona-targeted messaging to accelerate prospects through the buyer journey with compelling customer-value-focused content.
I am an innovative growth hacker and continually analyze and iterate strategies and processes to align with changing customer needs and market dynamics.
I have a unique ability to simplify the complex and align the technical solutions offered to the business problems we solve for our customers. As an evangelist-advocate, with thousands of in-person and online presentations delivered worldwide, I create targeted and competitively differentiated positioning for C-level, IT, business units, sales, and partners.