Tribe Architect and Chapter Lead in Markets Front Office Tribe @ Copenhagen, Capital Region
Director of E-commerce
Commercial & agile fashion omni-channel commerce specialist and consultant with international trade, entry and expansion experience of a 100% success rate track record across EMEA + APAC (27 countries).
Focuses on the complete front to back-end trade optimization for markets by localizing brands’ value proposition while delivering reliable net growth (incl. distribution & communication channel, marketing content, product mix, pricing, merchandising and 360° shopping experience).
Entrepreneurial, creative spirit with a can-do attitude and a firm believer in a customer-first approach. Flipped six underperforming countries into double-digit YoY net sales.
Passionate about environmentally friendly, long-term sustainable solutions, ethical AI, psychology, neuroscience, technology & innovation, especially relating to retail, product creation, brand evolution and buying behavior cross-culturally.