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Moshe Cohen

Moshe Cohen

Services Sales and Marketing Expert at ECI Telecom

Israel

1993 - today ECI Telecom Ltd. Petah Tikva, Israel
(1) Sales and Marketing Expert for Proffessional Services (2006- today)
• Responsible for the development and implementation of marketing and sales objectives in Professional Services (Maintenance, Implementation, Managed Services and Turnkey Projects) for Telecommunications products. Preparing offering, conducting business negotiations and closing and handling contracts.
• Achieved specific profit, volume and market penetration goals.
• Developed and implemented services’ Marketing Tools (Price lists, quotation guides, white papers, presentation tools and web sites) for internal users, sales force, partners and customers.
• Conduced sales travels, meetings with customers and channels abroad. Selected channels for services provisioning.
(2) Sales and Marketing Director (1993-2006)
• Responsible for the development and implementation of marketing and sales objectives for Telecommunications products in specific Latin countries (Mainly Spain, Portugal, Colombia, Brazil, Argentina, Chile, Mexico, Peru, Bolivia, Venezuela and Cuba) as well as Turkey. The products include, IP Telephony (Voice-over-IP) Systems, Access (ADSL/VDSL/GPON) and DCME systems.
• Achieved specific profit, volume and market penetration goals.
• Conduced extensive sales travels, meetings with customers and representatives abroad.
• Selected and managed distribution channels.
• Developed good interpersonal relationships with customers and representatives.
• Effective use of my excellent presentation skills.

Specialties: • Rich knowledge and experience in sales and marketing (of technological systems & professional services).
• Organizations’ analysis:
1. “Decision making analysis”: Strategic and tactical decisions, business concept modeling and implementation.
2. “Problem analysis”: causes and effects, design of potential solutions and implementation.


Experience:

  • Services Sales and Marketing Expert (ECI Telecom)
  • Product Manager (Degem System Holding LTD)
  • Sales and Marketing Director (ECI Telecom)

Skills:

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