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Ruby Schechter

Ruby Schechter

Product Manager at SiteAware


With decades of experience across disciplines (product management, program management and engineering) and industries (Cloud Services, Video, Telecom, IP and Defense), my consistent calling card has always been the ability to lead change and innovation by coalescing stakeholder needs into a clear plan of action that drives a successful outcome. As a product manager, this has meant demonstrating a strong ability to bring together an understanding of market needs with input from customers, sales, delivery and engineering, into a clear vision of product direction and then to drive the resulting product roadmap to realization. As a program manager this has meant the ability to understand customers' business needs and then matrix manage large development and deployment teams to provide the needed solution with the best possible quality and timeframe. All this occurs while staying closely coordinated with the sales, business development, commercial, legal and marketing teams.

As a leader, I leverage my passions to drive towards success. Here are some of them:
• I love win-win outcomes. I am quick to raise flags and make the tough choices when needed, but I strongly believe in the ability to create win-win outcomes. Good communication, transparency, open-mindedness and trust are the enablers of win-win scenarios and power the best results.
• I love building teams, coaching and mentoring. Whether they are direct reports or colleagues, helping my team members succeed is the most rewarding form of success.
•I love "having a baby". Whether it is a product or a program, a feeling of ownership and empowerment is critical to success. Nurturing that feeling and communicating it onwards to the team assures a great outcome.


  • Portfolio Manager | Senior Program Manager (Cisco Systems)
  • Project Director | Program Manager | Project Manager (NDS, Inc.)
  • Product Manager (SiteAware)
  • Product Manager (Cisco Systems | Synamedia)
  • Product Manager (Kaltura)


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