Improver

Sami Mallis

Senior Brand Strategist

London, England

I am a Brand Strategist that applies analytical thinking and creativity to help businesses understand and express their exceptional difference. Over the last 10 years, I have worked closely with CEOs, founders and senior teams to define practical yet inspiring brand strategies that go beyond PowerPoint presentations but inspire creative digital and physical brand experiences that allow businesses to transform, scale, or flex.

Over the years, I’ve helped clients such as EY, WWF, Tata Consultancy Services, Fidelity International, Build-a-bear Workshop, Save the Children and Spalding to define, articulate and realise new brand opportunities that address their most crucial challenges.

Areas of expertise:

- Consumer & trends research
- Insight & analytics
- Brand strategy & positioning
- Brand architecture
- Naming & verbal identity
- Proposition & messaging development
- Brand experience

For more information please get in touch.

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Experience:

• Freelance brand analyst (BrandCap)
• Senior Brand Strategist (Brandpie)
• Senior Brand Strategist (People-Made)
• Senior Brand Strategist (Idea is Everything)
• Senior Brand Strategist (Freelance)

Skills: