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Sara May Evans ☁ ⚡

Sara May Evans ☁ ⚡

Marketing Cloud Center of Excellence Practice Lead – Global Salesforce Practice at Cognizant

Hilton Head Island, South Carolina Area

Sara Evans is a forward thinking leader helping clients recognize the impact of new technology on their business models with thirteen years of experience in client services, sales process engineering, and information technology.

She is particularly knowledgeable in the alignment of IT technology to serve businesses with an emphasis on improving the communication and use of information in business processes. She has worked in many major industry sectors including accommodations, advertising, arts, entertainment, recreation, finance, food service, manufacturing, media, pharmaceuticals, printing, publishing, automotive, and franchising. Her experience and knowledge have enabled her to focus on major strategic initiatives and position Fortune 100 companies advantageously through technology including salesforce automation tools, CRM, social media and digital marketing.

Mrs. Evans is a frequently invited, vivid speaker on innovative IT, marketing automation and social media marketing subjects. She has led many instructional classes and webinars in database design, CRM, social media marketing, SEO, and digital marketing for small to medium sized businesses.

Ms. Evans has traveled extensively. She was raised in the Midwest, traces her roots to the Northeast, and currently resides in the Southeast among the scenic foothills of South Carolina with her family. She is active in the March of Dimes organization, the CHERUBS organization and often participates in community events.

Specialties: Architecture,, Marketing Automation, CRM Architecture and Implementation, Pardot, Hubspot, Marketing Cloud, AppExchange, Propertybase, Journey Builder, Automation Studio, APIs, Siebel CRM, Social Media, Web Design, Digital Marketing, Creative Design, Project Life Cycle, Sales Process Engineering, Project Management, Market Research, Data Architecture, Market Intelligence


  • Director of Marketing Automation and Channel Management (EMS Consulting)
  • Marketing Cloud Lead Architect (EMS Consulting)
  • + Marketing Automation Solutions Consultant (SME Consulting)
  • Salesforce Marketing Cloud Practice Lead and Center of Excellence Director (Cognizant)
  • Marketing Cloud Lead – Global Salesforce Practice (Capgemini Invent)
  • Marketing Cloud Lead - Global Salesforce Practice (LiquidHub)


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