Improver

Sarah Telgarsky

Senior Account Director // Marketing Director

Hartford, Connecticut

Collaborative and driven marketing professional with a diverse B2C & B2B background. Industry experience includes CPG, QSR, gaming, health insurance, toy, and manufacturing industries.

-Adept in all facets of marketing, including branding, media, digital, creative development, events & experiential, retail, and 360-degree plan strategy.
-Demonstrated history of working both client-side and agency-side.
-Results-oriented leader with extensive experience managing multi-million dollar budgets to implement successful marketing initiatives.
-Skilled solutions-provider with strengths in organizing and streamlining to provide cost efficiencies.

B.A. Double Major focused in Communications & Psychology from the University of Connecticut.

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Experience:

• Senior Marketing Strategist, National Accounts (Cigna)
• Regional Account Director, LEGO Americas (Tag)
• Senior Global Account Director (Tag)
• Group Brand Manager, Stanley Global Tools & Storage (Stanley Black & Decker, Inc.)
• Account Director (Decker)
• Director of Marketing (Penn National Gaming and Hollywood Casinos)

Skills:

• Integrated Marketing
• Social Media Marketing
• Direct Marketing
• Email Marketing
• Digital Marketing
• Event Management
• Strategy
• Advertising
• Relationship Marketing
• Brand Development
• Marketing Strategy
• Marketing
• Digital Media