
Dan Gassner
Sr. Business Analyst - Kimberly-Clark Corporation @ Atlanta, Georgia
Microcopy (UX writer) | Voice & Tone designer | Content Manager | Marketing writer
Israel
Generating business for organizations and medium-sized companies.
Transforming their digital products into nicer, warmer and enjoyable professional spaces - which also embrace their users and support the realization of business objectives.
I am an expert in generating content for digital products with over 2 decades of vast experience: news and economic editor at Yedioth-Aharonot, content manager and editor at Mizrahi-Tefahot Bank, media consultant, and an independent content creator.
I assist organizations with numerous digital services, from product characterization to launch and maintenance.
Main fields of activity:
Pharmaceutical, Finance, Banking, Investments, Real Estate, Tourism and Travel.
Main areas of expertise:
Microcopy (UX writing) for applications, websites and complex systems
Voice & Tone Design
Content Strategy
Marketing Writing
Content Management
Technical Writing
Sr. Business Analyst - Kimberly-Clark Corporation @ Atlanta, Georgia
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