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Sheryle Moon FAICD, FAHRI

Sheryle Moon FAICD, FAHRI

General Manager ACT AmCham

Canberra, Australian Capital Territory

Sheryle has spent the majority of her career in “C” level (CEO, CRO, COO, Chief Evangelist) positions. These include accountability for P&L, business development, sales, and marketing. Her career evidences a diverse range of sectors including ICT, Human Services, Retail, Defense and Government and leadership roles in ASX listed, Fortune 500, start-up and the Not-For-Profit companies. Her hands-on experience in fast-paced environments has endowed her with a deep and nuanced knowledge of how to build businesses, run projects and teams across multi-geographic environments. Sheryle builds long-lasting relationships that deliver business results.

She is currently an Advisor and marketing Strategist with PlaceChangers a for-purpose organization that provide SAAS tools for community engagement and health impact assessments for built environment planning and development. Sheryle is undertaking a major project with the Australian College of Nursing on their Membership Engagement Strategies, Processes and Outcomes.

Sheryle has held a number of a Non-Executive Director positions in Australia, the UK and the USA. She is recognized as an inspirational executive, who can move organizations and the people within them from one operational state to an enhanced position. She undertook such transformations at Accenture, CSC, Manpower and her Association roles where she was asked by the Boards to execute a change agenda.

She enjoys working with organizations and individuals who are seeking cultural shifts. She specializes in business development and sales even in C suite roles, as that is how businesses succeed. Sheryle has a high-level proficiency in digital marketing. She has a wealth of experience in analyzing data in order to create stories that influence people to pursue a specific course of action. This might be taking staff on a change journey, selling products and services to clients, or affecting policy change through advocacy. A published author, speaker, and media professional, Sheryle is a purveyor of content that has an impact on individuals and organizations. Sheryle is currently providing her experienced services to Boards and organizations in Australia, the UK, and the USA.

Specialties: Organisational change, managing complex organizations across geographic and functionally disparate areas. Business Development and Sales, Government lobbying, profile raising for individuals and organizations.


  • Chair (Music For Canberra)
  • Founder and Chief Marketing Officer (indieOn)
  • Marketing Strategist (PlaceChangers Ltd.)
  • General Manager (AmCham Australia)
  • Marketing Strategist (PlaceChangers Ltd.)
  • Chief Executive Officer (Beaumont and Beaumont)


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