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Spencer  Weinkle

Spencer Weinkle

SVP, Brand Partnerships at Music Audience Exchange - MAX

New York, New York

I'm an award winning, strategic leader with a passion for innovative, return-on-investment based marketing with expertise ranging from Strategic Sales and Marketing, Brand Strategy, Advertising, Social Media, Direct Marketing, Syndication, Research, National Business Development, Station Management, Network Operations, Production, Development, Consumer and Market Insights.

A strong strategic orientation with a demonstrated track record of driving profitable growth, I help to meet analytical goals while maintaining deep customer relationships at the executive level. I have assembled and motivated high performance cross-functional teams to provide world-class executions for my clients.

My expertise has led to successful ventures that include helping launch the Fox Business Network, overseeing all digital delivery for the NBC owned stations during the Olympics, creating and producing the first interactive online debate program, and successfully nationally syndicated a television program in over 100 markets.

I worked for CBS inside of their corporate strategic think-tank called the Altitude Group, igniting original marketing initiatives for Fortune 500 companies across Radio, Television, Digital, Mobile, Events, Out-of-Home and Social Media. I consistently surpassed sales and revenue targets, being promoted during my tenure).

I worked for World Wrestling Entertainment (WWE), creating innovative, multi-platform marketing programs across WWE's massive footprint across TV, Digital, Social, Pay Per Views, and Events.

Currently, I am Senior Vice-President of Brand Partnerships at Music Audience Exchange.

Specialties: Marketing & Advertising Strategy and Execution, Tactical Planning, Campaign Strategy, Management, and Execution. Television, Radio, Digital, Mobile, iPad, Out-of-Home, In Game Advertising, Events, Social Media, Integrated and Custom Marketing, Developing Markets, Brand Management, and Marketing.


Experience:

  • National Business Development (NBC Universal)
  • Partnership Marketing and Sponsorships (WWE)
  • SVP, Brand Partnerships (Music Audience Exchange - MAX)
  • Associate Producer (Fox News Channel)
  • Operations and Production (Fox News)
  • Vice President, Strategic Partnerships - Marketing & Sales (CBS Altitude Group)

Skills:

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