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Sylvia Winker Cruz MBA Mrktg Sales Ops

Sylvia Winker Cruz MBA Mrktg Sales Ops

Partner Development Manager of Expansion at Amazon Web Services (AWS)

New York, New York

>18 years experience developing a solid network of reliable business relationships and building strategic relationships with partners, together, ensuring long-term business success going beyond contractual objectives.

Invested in the success of my partners, beyond contract –
Actively engaging executive leadership with partner executives to jointly develop foundational revenue-generating partner programs and gain partner executives’ commitment to actively participate in implementing strategic to go-to-market activities, showing support of our partnership to sales teams, customers, and the market.

Implementing and actively managing programs, meeting alliance objectives and goals, driving plans to execution, advancing business interests, and managing vested commitments to pre-sales, sales, support and development teams, such as:
- onboarding, certification, sustained product & services training
- development and support enablement,
- joint product development, services and support
- pre-sales and sales enablement,
- regionally targeted: go-to-market strategies, sales and customer campaigns, targeted and acquisition campaigns, prospect and customer engagements, including strategic events in the field

Partner Recruitment & Management, Partner Sales Development & Management, Channel Sales, Partner Programs, Partner Strategy, Developing and Fostering Strategic Partnerships, Business Development Strategies, Go-to-Market Strategies, Campaign Development, Product Development Strategies & Training, New Hire Training, New Hire Curriculum Development, Partner Certification Training, Solution Selling w/ Resellers, VARs, Cloud Solutions, Hybrid Cloud, Virtualization Solutions


  • Partner Development Manager of Expansion (Amazon Web Services (AWS))
  • Head of Partner Programs & Channel Marketing (1010data)
  • Creative Director - Operational Excellence (D6 Strategy)
  • Head of Partnerships & Alliances Sales (Softomotive)
  • Partner & Alliances Sales (Microsoft)


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