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Talia Baruch

Talia Baruch

International Product Growth Advisor, global-ready (ex Google, Linkedin, SurveyMonkey)

San Francisco, California

I'm an independent consultant, providing global-ready and geo-specific-fit product and growth marketing strategy for new markets expansion as a service, helping companies scale adoption in international markets.
I believe that exponential innovation comes when people connect across function, cultures, and borders, leveraging the diverse perspectives for holistic, adaptive solutions.

After 20+ years in Silicon Valley's tech industry (Google, Linkedin, SurveyMonkey), I founded GlobalSaké, creating a global community of cross-functional tech leaders driving holistic growth in new markets, and launching The PARLAmINT monthly events: https://www.globalsakegrowth.com/the-parlamint.

In addition to corporate education with my joint GlobalSaké venture, I'm also honored to be teaching the next generation of global leaders at the executive MBA programs at Hult International Business School and at CEDIM Design Grad School in Mexico. My life mission is bringing high-tech to higher-ed to expose and inspire students for lifelong learning--extending the virtual walls of the campus and opening the door for endless professional opportunities.

Bio:
Talia is a Product, Growth and New Markets Strategy Executive, working cross-functionally to make products make sense in the global multicultural marketplace. She has 20 years’ experience leading international expansion at Google, LinkedIn, and SurveyMonkey, where she drove internationalization, localization, international product management, growth, and GTM strategy. Early in her career, Talia managed Starbuck’s brand entry in MENA, OpenTable's international growth, and VMware’s product fit in LATAM.
In 2017, Talia founded Yewser, helping companies scale global growth ground up, integrating the regional and cultural factors and optimizing product experience on key funnels to fit target markets. Talia is also an Entrepreneurship Advisor at the Google Accelerator for Applied Machine Learning innovation technologies in Emerging Markets. She is Co-Founder of GlobalSaké, a non-profit cross-border, cross-culture community of industry leaders for knowledge share. Talia is Adjunct Professor teaching Leading Design Thinking and Digital Marketing Strategy at the MBA/MDI programs at Hult International Business School. She also teaches Product Innovation and branding at CEDIM's graduate design school in Mexico and at Middlebury Institute of International Studies. She is a regular speaker at international conferences (LocWorld Berlin, Dublin, SF; GetGlobal LA, TAUS in Dublin, Product Tank, SF Globalization and i18n iMUG).


Experience:

  • Head of International Product Management, Global Growth (SurveyMonkey)
  • CEO, Cofounder (GlobalSaké —for growth’s sake)
  • Adjunct Professor, MBA & MDI (Master's in Disruptive Innovation, Leading Design Thinking) (Hult International Business School)
  • Principal Cofounder (GlobalSaké —for growth’s sake)
  • Founder, Yewser Consulting. International Product Strategy as a Service (Yewser)
  • Head of International Product, New Markets Strategy (LinkedIn)

Skills:

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