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Anne George

Anne George

Copywriter and Content Creator | Fundraising Copywriter | Story Strategist | Literacy Advocate

Greater Melbourne Area

Do you need words that work? As a copywriter, content creator and Storyteller, I partner clients to craft their message more powerfully.

My business, word and web, works in collaboration with specialist consultancies, trusted designers, marketers and communicators to deliver outstanding results.

As a committed professional with 30 years' experience in publicity, public relations, marketing communications and social media, I've worked with clients from a diverse range of industries and sectors including not for profit, disability, retail, health and fitness, fashion, food, education, government, transport, agriculture, tourism, marketing, small business and co-working.

In 2013 I took a leap and moved east to Melbourne. After many years building a loyal client base in Adelaide, it was a clear tribute to the quality of work I had delivered and my strong commitment to client relationships that all South Australian clients came along for the ride. Now more than six years later, I'm incredibly proud to say that my client portfolio has expanded to include clients across Australia. This move has enabled both personal and business growth, new connections and valuable partnerships.

I also act as a valued supporter for other consultancies

- copywriter for Donor Republic, fundraising and marketing agency to the not for profit sector
- copywriter and storyteller for Karen Hollenbach and Think Bespoke clients, helping individuals and organisations craft their stories to improve their personal and organisational branding.

I invite you to connect.


  • Community Manager, Victoria (communikate et al)
  • Communications and Stakeholder Engagement Manager (Minda Incorporated)
  • Director (word and web)
  • Copywriter & Storyteller (Think Bespoke - Unlock LinkedIn)
  • Communications Manager (Community CPS Australia)


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