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Ben McKay

Ben McKay

Global Head of Content Partnerships at Wavemaker

London Area, United Kingdom

Part of Wavemaker's global Consultancy practice.

Consulting on complex, future-facing challenges with the most brilliant team and clients.

Formerly, Head of Content / Managing Director for the content division of Wavemaker (part of WPP). This was the largest capability of it's kind globally. Supporting some of the most exciting clients in the UK by informing, creating and marketing their content for greater visibility, engagement and sales online. And helping lead business change and transformation.

Clients have included L'Oréal, GE, CompareTheMarket, BMW, Bupa, Netflix, Nationwide, Vodafone, Colgate and Danone brands.

Formerly Head of Social Media, Video & SEO for MoneySupermarket and TravelSupermarket - leading the transformation of a traditional search marketing capability to a diverse and award-winning content marketing team of 35 brilliant minds.

- Find me at: https://twitter.com/yetanotherben
- A founder of SAScon (now wrapped-up): http://www.sascon.co.uk/
- Founder of the UK's largest Search & Social Media Group on LinkedIn: http://goo.gl/TQCe
- Provide consultative support for the mental health charity, Mind: http://www.mind.org.uk/


Experience:

  • Head of Content & Managing Director, Wavemaker Content (Wavemaker)
  • Co-Founder (SAScon )
  • Global Head of Content Partnerships (Wavemaker)
  • Head of Content & Joint MD, MEC Wavemaker (MEC)
  • Guest Lecturer (The University of Salford)
  • Consultant, Global Consultancy Hub (Wavemaker)
  • Managing Director - Organic Performance (MEC)
  • Head of Social Media, Video & SEO (Moneysupermarket.com)
  • Head of SEO (Moneysupermarket.com)

Skills:

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