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Christoph Reitmeir

Christoph Reitmeir

Global Director Tea Innovation bei The Coca-Cola Company

Zurich, Zurich

Passionate Marketeer & Proud Learner

Favorite quote «Never settle for average»
Most proud of

Courage I had

To take the challenge to launch FUZETEA in 27 markets at the same day

Inspiring & lifting people

As people manager or within my tea role where 11 people were promoted within a year

Sports engagement

As project manager for FIFA, UEFA Euro, Winter, Football grassroots as well as testimonial programs

EMEA growth mindset award

As recognition of how I was leading the FUZETEA launch in 27 markets embracing behaviors like course correction mindset, empowerment, inclusiveness and curiosity

Passions in my life:

Family Man: Proud husband of my wife Raluca who saves lives day and night as neurosurgeon and proud father of Eduard who shows me everyday the world in a new light

Innovative Spirit: The next FUZETEA innovation inspired and co-created with tea masters

Performer: Judoka from childhood onwards achieving several national & internal titles and member of Austrian national team

Gambler: Ambitious Poker player using balance of emotional intelligence and logic for winning pots

Curious Nerd: Endless explorer of new trends in society and technology with integrated mind for diversity
16 years experience in brand management for carbonated and still drinks, worked on local as well as on international marketing roles.
Specialised: marketing, brand management, media buying, creative development/out of the box thinking, customer & consumer promotions, packagings, joint value creation, innovations/commercialisations, trade activations, samplings, grassroots and sponsorings


  • Global Director Tea Innovation (The Coca-Cola Company)
  • Internship Carbonated Softdrinks (The Coca-Cola Company)
  • Marketing Manager Switzerland (The Coca-Cola Company)
  • Fanta Brand Manager (The Coca-Cola Company)
  • Marketing Manager Tea Central & Eastern Europe (The Coca-Cola Company)
  • Senior Marketing Activation Manager Sparkling Beverages (Coca-Cola Schweiz GmbH)


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