Improver

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Christoph Reitmeir

Christoph Reitmeir

Global Director Tea Innovation bei The Coca-Cola Company

Zurich, Zurich

Passionate Marketeer & Proud Learner

Favorite quote «Never settle for average»
Most proud of

Courage I had

To take the challenge to launch FUZETEA in 27 markets at the same day

Inspiring & lifting people

As people manager or within my tea role where 11 people were promoted within a year

Sports engagement

As project manager for FIFA, UEFA Euro, Winter, Football grassroots as well as testimonial programs

EMEA growth mindset award

As recognition of how I was leading the FUZETEA launch in 27 markets embracing behaviors like course correction mindset, empowerment, inclusiveness and curiosity

Passions in my life:

Family Man: Proud husband of my wife Raluca who saves lives day and night as neurosurgeon and proud father of Eduard who shows me everyday the world in a new light

Innovative Spirit: The next FUZETEA innovation inspired and co-created with tea masters

Performer: Judoka from childhood onwards achieving several national & internal titles and member of Austrian national team

Gambler: Ambitious Poker player using balance of emotional intelligence and logic for winning pots

Curious Nerd: Endless explorer of new trends in society and technology with integrated mind for diversity
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16 years experience in brand management for carbonated and still drinks, worked on local as well as on international marketing roles.
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Specialised: marketing, brand management, media buying, creative development/out of the box thinking, customer & consumer promotions, packagings, joint value creation, innovations/commercialisations, trade activations, samplings, grassroots and sponsorings


Experience:

  • Global Director Tea Innovation (The Coca-Cola Company)
  • Internship Carbonated Softdrinks (The Coca-Cola Company)
  • Marketing Manager Switzerland (The Coca-Cola Company)
  • Fanta Brand Manager (The Coca-Cola Company)
  • Marketing Manager Tea Central & Eastern Europe (The Coca-Cola Company)
  • Senior Marketing Activation Manager Sparkling Beverages (Coca-Cola Schweiz GmbH)

Skills:

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