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Hugo Morin

Hugo Morin

Creative Director at Havas Montréal

Montreal, Quebec

In the beginnings of the internet, I and a bunch of other fools co-founded an award-winning web design studio called Mecano. As you might expect, I pretty much did it all: art director, in-house illustrator, copywriter and, even occasionally, planner. I helped many high-profile clients reach sky-high results in the digital world: Bombardier, Toyota, Burger King, MEGA Brands and Capital One, to name a few. Years later, as Flash so mercilessly died, I decided it was a good time to walk the righteous path of advertising. In 2010, I took off as an art director at TAXI Montreal and never looked back.

Along the way, I got a degree in marketing and management, became creative director at Brad and then Executive Creative Director at Ogilvy Canada, where I built creative teams to work on accounts like Shreddies, Fairmont Queen-Elizabeth and Opéra de Montréal and a lot of government accounts.

I am now stirring the pot as a creative director at Havas Montreal and still relentlessly advocating for an interdisciplinary and no-fear approach to advertising, and striving to teach creatives, managers and clients that everything you don’t yet understand is the most exciting thing.


  • Creative Director (Ogilvy Canada)
  • Directeur artistique pigiste | Freelance Art Director (Art director Freelance)
  • Executive Creative Director (Ogilvy Canada)
  • Creative Director (Havas Montréal)
  • Creative Director (Brad)
  • Chef de groupe création interactive (Brad)
  • Art Director (TAXI)


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