Profesor Universitario Publicista y Marketero @ Ecuador
Board of Directors at Analytical Wizards
Advising Pharmaceutical & Biotech clients on all aspects of commercial strategy related to drug development including evaluation of drug profiles, Market Assessments & Prioritization of opportunities, asset Launch & Lifecycle planning & execution, Brand planning, Business development, Competitive landscape analysis, and Portfolio strategy.
Strategic Advisor to Analytical Wizards, a cutting edge AI/ML based Healthcare Analytics firm.
Experienced commercial leader in Pharma and Biotech with deep expertise in Oncology & Hematology across all aspects of commercialization from strategic planning and market assessments to launch & lifecycle strategy & planning, from Brand planning & strategy to Market research, Competitive intelligence, Forecasting & Business Development from Market Access & Strategy to Pricing & Contracting. Bring previous cross-industry international experience in Healthcare & CPG, in launching/establishing/growing global brands, and developing marketing strategies from deep strategic insights.
- Extensive Global Launch experience - across US & International markets
- Expertise in Healthcare, Pharma & Biotech, particularly Oncology, Hematology & Rare Diseases
- Senior executive presence, proven Leadership experience in building, motivating high performance collaborative teams, establishing senior level relationships within organizations and with external partners, vendors, agencies; experience leading/working across matrixed teams
- Effective change agent-experience in setting up & leading, influencing & working across high performance teams and successfully advocating & executing organizational changes in direction/shifts in strategy
Specialties: Global Marketing & Commercial Strategy, Brand Planning, Launch & Life cycle Strategy, Portfolio Strategy, Global Market Access & Pricing, Global Business Analytics, Customer Insights & Market research, Competitive Assessment & Intelligence