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Jingjing Xia

Jingjing Xia

Marketing, Brand, Comms | FinTech, Banks, Financial Services | ex Volvo, ANZ, Maybank, Deutsche Bank


Jingjing is a senior marketing and communications leader with over 17 years of international and APAC experience with global brands. Passionate about building and growing brands, she has shaped the brand marketing and communication strategies for 4 new market entries, and established and led a high-performing communications team in APAC. Adept at driving growth and solving commercial challenges through innovative strategies, she has received global awards for ‘Best Marketing Campaign’ & ‘Best Event’. A self-starter with an entrepreneurial mindset, she was once a co-owner of an online fashion business.

Jingjing lives by an ethos of creating a positive impact on business and people. She builds strong relationships and establishes trusted advisor status with stakeholders. As a people leader, she creates an environment of trust and coaches and develops team members to achieve their full potential.

Areas of Expertise:
Brand Marketing | Product Marketing | Digital Marketing | Strategic Communications – Internal & External | Events Marketing | Team Management | Partnership Development & Management


Happy to connect with folks in the Fintech space and media. Let's chat!


  • Career Break (Sabbatical)
  • Talent Development Rotation, Marketing, Volvo Financial Services Brazil (Volvo Financial Services)
  • Assistant Vice President, Marketing (Maybank Kim Eng)
  • Director, Marketing, Communications and Brand, Volvo Financial Services Region APAC (Volvo Financial Services)
  • Marketing Manager (Maybank Kim Eng)
  • Director, Head, Group Brand, Marketing & Communications (Validus)
  • Vice President Marketing, International Private Bank, APAC (Deutsche Bank)


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