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Jo Rao

Jo Rao

General Manager at Wink

Melbourne, Victoria

A creative and commercially minded business leader, Jo has had responsibility for high performing brands across lifestyle, entertainment, health services, hospitality, retail, FMCG and sport. She has held leadership roles with Event Hospitality & Entertainment, the West Coast Eagles, Subiaco Oval, Cash Converters, Silver Chain and Edge, where she led some of Australia’s most prolific gift card programs. During her time at Edge, Jo also owned the partnership function for third-party partners covering all of APAC's most prolific products.

Jo has also served as a board member and fundraiser for The Hunger Project. She brings an exceptional network, a passion for combining creativity and innovation, and highly developed skills in data and analytics to deliver campaigns that drive greater sales.


  • National Head of Communications & Marketing (Cash Converters)
  • Marketing & Partnerships Director (Edge)
  • Marketing Director (Silver Chain Group)
  • Client Success Director (Wink)
  • Partnerships Director (Edge)
  • General Manager (Wink)
  • Director - WA Development Board (The Hunger Project Australia)


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