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Madison Morton

Madison Morton

Senior Manager, Client Acquisition Coach | Educating sales professionals on enhancing client experience, driving engagement, lead generation and strategic marketing.

Detroit Metropolitan Area

Maddie is a Client Acquisition Coach and Sr. Manager on Equitable's Wealth Management Talent and Development Team. Prior to her current position, she spent years as a Marketing and Digital Specialist, educating and assisting sales representatives with the resources and tools to effectively grow their practice. Driven to yield results, she takes a strategic and out of the box approach to lead development and client engagement. Maddie specializes in warm lead generation, strategic marketing, and client relationship management.


  • Marketing Manager, Digital Specialist (Equitable Advisors)
  • Marketing and Sales Intern (Allied Insurance Managers, Inc.)
  • Graduate (Michigan State University)
  • Senior Manager, Client Acquisition Training Lead (Equitable)
  • Marketing and Digital Coordinator (AXA Advisors, LLC)


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