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Paul Minns

Paul Minns

Lead UX Designer at LuxDeco (contract)

London, England

I love to build meaningful and usable digital experiences. For the past ten years I have led clients and agencies from multiple industries through a diverse range of digital design projects - from campaign-driven mobile activations to redesigns of complex global web platforms.

I solve design problems by talking to people, then use empathy and data to drive my work. I am organised, pragmatic and personable in my approach, which means I build strong relationships, lead inspired teams and manage delighted stakeholders.

Previous clients include: Nissan, GSK, Action Aid, Renault, Unilever, Dixons Travel and AVIS.


  • Lead UX Designer (LuxDeco)
  • Lead UX Designer (Weber Shandwick)
  • UX Designer (THE BIG SHOT)
  • UX Lead (Publicis Sapient)
  • Lead UX Designer (Digitas UK)


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