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Prashant Laxmeshwar

Prashant Laxmeshwar

Founder at Amanhã Idealabs

Mumbai, Maharashtra

A career marketer with 20+ years of expertise across marketing communications, branding, business development, digital initiatives and thought leadership. Focus in building a culture of innovation, delivering value addition through customer insights, marketing solutions and new approach of marketing analytics, ensuring enhanced revenue generation and meeting business objectives.

Leading and building B2B & B2C marketing functions, driving integrated off-line & on-line marketing strategy, enabling business growth and maximum brand visibility.

Ideated, collaborated & executed business & thought leadership driven programs like CFO Dialogues, Emerging India Awards, SME Dialogues, CFO of the Year, SME Business Expo, FX & Trade Insights and many other impactful industry initiatives.

Skilled in collaborating with stakeholders, working in a cross-functional environment, including business, product and technology teams. Effective in building relationships with key influencers across national & regional trade associations, foreign chambers, industry publications & B2B trade-show & conference organizers. Passion for building a great learning, innovating and performing environment.

Specialties: Market Research, Marketing & Business Strategy, Integrated Marketing, Competitive Analysis, Marketing & Corporate Communications, Advertising, Brand Development & Management, Product Development, Product Launch & Positioning, Product Marketing, Start-up Operations, Business Development, Digital Marketing, Social Media Marketing, Strategic Alliances, Customer Acquisition & Activation, Customer Relationship Management, Team Management


Experience:

  • Marketing Manager (Federation of Indian Chambers of Commerce & Industry)
  • Zonal Head – Acquisitions Marketing {West & South} (ICICI Bank)
  • Head - Marketing Communications, Foreign Exchange & Trade Finance (ICICI Bank)
  • Head - Marketing Solutions, Trade Finance, Government & Institutional Banking, Business Loans (ICICI Bank)
  • Head - Marketing Solutions, Global Markets Group (ICICI Bank)
  • Manager - Marketing (Media & Entertainment Industry)
  • Founder (Amanhã Idealabs)

Skills:

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