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Shabaz Singh

Shabaz Singh

Director Advertising Sales India at Sportradar | Ad Tech | Ad Sales | Programmatic Advertising | Igaming


Sales and marketing professional with a background in the following verticals within the sports, esports and Igaming industries: digital advertising, sponsorship, media rights, event management, travel and hospitality, talent management and sports tech. Having grown up in India, studied in the US and completed stints in several countries across three continents, I am accustomed to working in international teams with great diversity. This has also made me adept at appreciating how the needs of my clients vary across different geographies and cultures.

Currently leading Sportradar’s Ad:s product unit in the emerging Indian market. I assist sports betting and online casino operators in acquiring users using our proprietary programmatic advertising solution.


  • Director Advertising Sales India (Sportradar)
  • Head of Sales and Marketing (Enchante - Calling The Intrepid)
  • Consultant - Sports & Esports Marketing (Metta Sport)
  • Head of Sales and Marketing (Fans on Stands)
  • Head - Sports Travel & Hospitality (EbixCash Holidays)


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