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Shira Regev

Shira Regev

VP Strategy & Growth at PayKey


- Vast experience in strategic planning and market analysis at leading global companies, B2B & B2C
- Specialized in strategic market analysis, competitive intelligence research and business development
- Identifying trends and evaluating opportunities to drive companies' growth
- Deep understanding of the Gambling and the Fintech industries
- Competitive Intelligence Consultant


  • Knowledge Management Analyst (EY)
  • Competitive Intelligence (CI) Expert and Market Research Analyst (888holdings)
  • Market Research and Competitive Intelligence Lead (Payoneer)
  • Planning Department - Information Specialist (Ogilvy & Mather)
  • VP Strategy & Growth (PayKey)
  • Director, Head of Market Research (PayKey)
  • Conversion, Reactivation & CRM manager (


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